AI for Sales & Business Development

AI for Key Account Management

Prepare account plans, QBR narratives, and stakeholder updates from CRM history and public news. Available for corporate training after a proposal. This is not a published open course with a public date or price. Participants remain responsible for checking AI outputs before they are used in the organisation.

Duration: Confirmed in the proposal
Delivery: In-person · virtual · at your site
Level: Practitioner
Location: Hikma Institute in Al Khobar, client site, or virtual

Prerequisites

Ownership of at least one named strategic account.

Practical use cases

Account plans
QBR packs
Relationship maps
Expansion hypotheses

Learning objectives

Build a 90-day account plan
Write a QBR that a client can recognise
Propose expansion only from evidence

Who it is for

Key-account managers who run annual plans, QBR packs, and multi-threaded relationships.

Modules

Account planning
QBR quality
Political mapping
White-space with evidence

Practical exercises

Rebuild a stale account plan
Remove vanity metrics from a QBR
Map uncovered stakeholders

Tools covered

Named for current capabilities. No vendor partnership is claimed.

HubSpot
ChatGPT
Claude
Excel
PowerPoint via Copilot

Final assignment

Deliver a key-account pack: plan, QBR outline, and one evidence-based expansion idea.

Learning outcomes

An account plan
A QBR outline
An evidence log for expansion

Certificate and assessment

Hikma issues a certificate of completion for training it delivers. Where an independent professional credential is named, the awarding body issues it after its own eligibility rules and examination. An external exam fee is not included unless the enrolment confirmation says so. Assessment is against the session objectives.

Hikma certificate of completion. It is not an external software-vendor or professional-body credential.

Booking and price

Available for corporate training: request a proposal. This page does not publish a price or date.

Available for Corporate Training: Request a Proposal Ask about availability