Sales

B2B Sales Mastery

A high-impact program that transforms sales professionals from product-pushers to trusted business advisors, using proven consultative and value-based selling methodologies.

Duration: 3 Days
Delivery: In-Person · Blended
Level: Intermediate
Location: Hikma Institute in Al Khobar, client site, or virtual

Who it is for

B2B sales executives, account managers, and business development professionals.

Modules

The Consultative Selling Framework
Prospecting & Lead Generation
Needs Discovery & SPIN Selling
Value-Based Selling
Presenting to C-Suite Executives
Negotiation Essentials
Handling Objections
Account Management & Upselling
CRM Best Practices

Learning outcomes

Build a list of opportunities the team can qualify
Run a discovery conversation against a prepared question set
State the offer in the buyer's language
Map the people involved in a B2B buying decision
Practice an objection and a next step

Certificate and assessment

Hikma issues a certificate of completion for training it delivers. Where an independent professional credential is named, the awarding body issues it after its own eligibility rules and examination. An external exam fee is not included unless the enrolment confirmation says so. Assessment is against the session objectives.

Hikma certificate of completion

Booking and price

This page does not show a price unless a confirmed session is offered with one. Individual enrolment is completed on the Hikma store, and you will leave this site for shop.hi.edu.sa. Rescheduling and refund terms are those stated at enrolment and in the Terms. Corporate groups are priced with a separate proposal.

Enroll on the store Available for Corporate Training: Request a Proposal Ask about availability